:root{
--navy:#0D1B3D;--navy-800:#132552;--navy-300:#7C89A8;--navy-100:#DDE2EC;--navy-050:#EEF1F6;
--burgundy:#7B1E2E;--burgundy-700:#63161F;--burgundy-050:#F6EAEC;
--gold:#C8A96B;--gold-700:#A9853F;--gold-200:#EADCBF;--gold-050:#FAF4E8;
--ivory:#F7F5F1;--ivory-deep:#EFEBE4;--white:#fff;
--warm-gray:#8D908F;--hairline:#D8D6D2;--soft:#E7E5E1;
--ink-muted:#4A5568;--inverse-muted:#B9C1D4;
--serif:"Source Serif 4",Georgia,serif;--sans:Manrope,system-ui,sans-serif;
--max:1280px;--gutter:24px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:var(--sans);font-size:16px;line-height:1.6;color:var(--ink-muted);background:var(--white);-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:var(--burgundy);text-decoration:none}
a:hover{color:var(--burgundy-700);text-decoration:underline;text-underline-offset:4px}
h1,h2,h3{font-family:var(--serif);font-weight:400;letter-spacing:-.02em;color:var(--navy);margin:0;text-wrap:pretty}
.wrap{max-width:var(--max);margin:0 auto;padding:0 40px}
.eyebrow{font-size:11px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:var(--gold-700)}
.rule{width:48px;height:3px;background:var(--gold)}
.btn{display:inline-flex;align-items:center;gap:10px;font-family:var(--sans);font-size:13px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;padding:15px 26px;border:1px solid transparent;border-radius:3px;background:var(--burgundy);color:#fff;cursor:pointer;transition:background 120ms cubic-bezier(.2,.6,.2,1)}
.btn:hover{background:var(--burgundy-700);color:#fff;text-decoration:none}
.btn--outline{background:transparent;color:var(--navy);border-color:var(--navy-100)}
.btn--outline:hover{background:var(--navy-050);color:var(--navy)}
.btn--full{width:100%;justify-content:center}
:focus-visible{outline:2px solid var(--gold);outline-offset:2px}
section{padding:96px 0}
.tight{padding:56px 0}
.alt{background:var(--ivory)}
.inv{background:var(--navy);color:var(--inverse-muted)}
.inv h1,.inv h2,.inv h3{color:#fff}
.grid{display:grid;gap:24px}
.g3{grid-template-columns:repeat(3,1fr)}
.g4{grid-template-columns:repeat(4,1fr)}
.split{display:grid;grid-template-columns:1.15fr .85fr;gap:72px;align-items:center}
.duo{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.about{display:grid;grid-template-columns:.8fr 1.2fr;gap:72px;align-items:center}
.side-form{display:grid;grid-template-columns:1fr minmax(320px,460px);gap:72px;align-items:start}
.two{display:grid;grid-template-columns:1fr 1fr;gap:72px;align-items:start}
.card{background:#fff;border:1px solid var(--soft);padding:28px}
.lede{font-size:19px;line-height:1.6;max-width:46ch}
h2.sec{font-size:clamp(25px,4.4vw,36px);line-height:1.14;max-width:24ch;margin:16px 0 0}
.sec-desc{font-size:17px;line-height:1.7;max-width:68ch;margin:16px 0 0}
.meta{font-size:14px;color:var(--navy)}
/* barra superior */
.promo{background:var(--navy-800);color:#fff;font-size:13px}
.promo .wrap{display:flex;gap:20px;justify-content:center;align-items:center;flex-wrap:wrap;padding:10px 40px}
.promo a{color:#fff;border-bottom:1px solid var(--gold);font-weight:600}
.promo a:hover{color:#fff;text-decoration:none}
/* header */
header.site{border-bottom:1px solid var(--soft);background:#fff;position:sticky;top:0;z-index:50}
header.site .wrap{display:flex;align-items:center;justify-content:space-between;gap:32px;padding:18px 40px}
.brand{display:flex;align-items:center;gap:12px}
.brand img{height:44px;width:auto}
nav.main ul{display:flex;gap:26px;list-style:none;margin:0;padding:0;flex-wrap:wrap}
nav.main a{font-size:12px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--navy);padding-bottom:4px;border-bottom:2px solid transparent}
nav.main a:hover,nav.main a[aria-current="page"]{color:var(--gold-700);border-bottom-color:var(--gold);text-decoration:none}
/* piezas */
.sectors{display:grid;grid-template-columns:repeat(5,1fr);gap:1px;background:var(--hairline);border:1px solid var(--hairline)}
.sectors div{background:var(--ivory);height:64px;display:flex;align-items:center;justify-content:center;font-family:var(--serif);font-size:17px;color:var(--navy)}
.ninebox{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--hairline);border:1px solid var(--hairline)}
.ninebox div{background:#fff;padding:14px 12px;min-height:66px;min-width:0}
.ninebox .k{font-size:9px;letter-spacing:.1em;text-transform:uppercase;color:var(--warm-gray)}
.ninebox .v{font-family:var(--serif);font-size:16px;color:var(--navy);margin-top:4px}
.ninebox .hi{background:var(--gold-050);box-shadow:inset 0 3px 0 var(--gold)}
.ninebox .lo{background:var(--burgundy-050);box-shadow:inset 0 3px 0 var(--burgundy)}
.metrics{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;padding:72px 0}
.metrics .n{font-family:var(--serif);font-size:clamp(38px,5vw,52px);line-height:1;color:var(--gold)}
.metrics .l{font-size:13px;line-height:1.5;margin-top:12px;color:var(--inverse-muted)}
.virtues{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:var(--hairline);border:1px solid var(--hairline)}
.virtues>div{background:#fff;padding:26px}
.dot{width:8px;height:8px;flex:none;margin-top:6px;display:inline-block}
.v-row{display:flex;gap:10px;align-items:flex-start;margin-top:10px}
.v-row strong{color:var(--navy);font-weight:600;font-size:14px;display:block}
.v-row p{font-size:13px;line-height:1.55;margin:2px 0 0}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.steps>div{border-top:2px solid var(--gold);padding-top:24px}
.steps .n{font-family:var(--serif);font-size:40px;line-height:1;color:var(--gold)}
.steps h3{font-size:21px;margin:16px 0 10px}
.case{background:#fff;border:1px solid var(--soft);border-top:2px solid var(--navy);padding:28px}
.case .sector{font-size:11px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:var(--warm-gray)}
.case h3{font-size:21px;margin:12px 0 10px}
.case .res{border-left:3px solid var(--burgundy);padding-left:16px;margin-top:16px;font-size:15px;line-height:1.6}
.kpi{display:flex;gap:32px;margin-top:20px;border-top:1px solid var(--soft);padding-top:16px}
.kpi .n{font-family:var(--serif);font-size:26px;color:var(--navy);line-height:1}
.kpi .l{font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--warm-gray);margin-top:4px}
blockquote{margin:0;background:#fff;border:1px solid var(--soft);border-left:3px solid var(--gold);padding:26px}
blockquote p{font-family:var(--serif);font-size:19px;line-height:1.45;color:var(--navy);margin:0}
blockquote footer{font-size:12px;letter-spacing:.08em;text-transform:uppercase;color:var(--warm-gray);margin-top:16px}
.article{background:#fff;border:1px solid var(--soft)}
.article img{aspect-ratio:16/9;object-fit:cover}
.article .body{padding:24px}
.article h3{font-size:21px;line-height:1.2;margin:10px 0 8px}
.article .k{font-size:11px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:var(--gold-700)}
.article p{font-size:14px;line-height:1.6;margin:0}
.guide{display:grid;grid-template-columns:1.1fr .9fr;gap:72px;align-items:center}
.cover{background:#fff;aspect-ratio:4/3;min-width:0;padding:40px;display:grid;grid-template-rows:auto 1fr auto;border-top:6px solid var(--burgundy)}
.cover .mini{display:grid;grid-template-columns:repeat(3,1fr);grid-template-rows:repeat(3,1fr);gap:3px;max-width:180px;width:100%;align-self:center}
.cover .mini span{background:var(--navy-100)}
label{display:block;font-size:11px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:var(--navy);margin-bottom:6px}
input,select{width:100%;font-family:var(--sans);font-size:15px;padding:12px 14px;border:1px solid var(--hairline);border-radius:3px;background:#fff;color:var(--navy)}
input:focus,select:focus{outline:2px solid var(--gold);outline-offset:1px;border-color:var(--navy-300)}
.field{margin-bottom:14px}
.check{display:flex;gap:10px;align-items:flex-start;font-size:13px;line-height:1.5}
.check input{width:16px;height:16px;margin-top:2px}
.inline-form{display:flex;gap:12px;align-items:flex-end;max-width:520px;flex-wrap:wrap}
.inline-form .field{flex:1;min-width:220px;margin:0}
.inv label{color:#fff}
details{border-bottom:1px solid var(--hairline);padding:20px 0}
details summary{font-family:var(--serif);font-size:20px;color:var(--navy);cursor:pointer;list-style:none}
details summary::-webkit-details-marker{display:none}
details summary::after{content:"+";float:right;color:var(--gold-700);font-family:var(--sans)}
details[open] summary::after{content:"–"}
details p{margin:12px 0 0;font-size:15px;line-height:1.7;max-width:68ch}
footer.site{background:var(--navy);color:var(--inverse-muted);padding:64px 0 32px}
footer.site .cols{display:grid;grid-template-columns:1.2fr repeat(3,1fr);gap:40px}
footer.site h3{font-size:12px;letter-spacing:.08em;text-transform:uppercase;font-family:var(--sans);font-weight:700;color:#fff;margin-bottom:16px}
footer.site ul{list-style:none;margin:0;padding:0;font-size:14px;line-height:2}
footer.site a{color:var(--inverse-muted)}
footer.site a:hover{color:#fff}
footer.site .bar{border-top:1px solid rgba(255,255,255,.18);margin-top:48px;padding-top:24px;display:flex;justify-content:space-between;gap:24px;flex-wrap:wrap;font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--gold)}
/* ventana de captación */
.modal{position:fixed;inset:0;background:rgba(13,27,61,.6);display:none;align-items:center;justify-content:center;z-index:100;padding:24px}
.modal[open]{display:flex}
.modal .box{background:#fff;max-width:880px;width:100%;display:grid;grid-template-columns:.85fr 1.15fr;box-shadow:0 24px 64px rgba(13,27,61,.28)}
.modal .side{background:var(--navy);padding:40px;display:flex;align-items:flex-end;font-family:var(--serif);font-size:26px;line-height:1.2;color:#fff}
.modal .pane{padding:40px}
.wa-float{position:fixed;right:24px;bottom:24px;z-index:90;display:inline-flex;align-items:center;gap:10px;background:#25D366;color:#fff;font-size:13px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;padding:14px 20px;border-radius:3px;box-shadow:0 8px 24px rgba(13,27,61,.24)}
.wa-float:hover{background:#1DA851;color:#fff;text-decoration:none}
.wa-float svg{width:18px;height:18px;fill:currentColor;flex:none}
.modal .x{border:none;background:none;font-size:24px;line-height:1;color:var(--warm-gray);cursor:pointer}
@media(max-width:900px){
.wrap{padding:0 20px}
section{padding:64px 0}
h1{font-size:34px !important}h2.sec{font-size:28px}
.split,.guide{grid-template-columns:1fr;gap:32px}
.g3,.g4,.steps,.metrics,.sectors,.virtues,.modal .box,.duo,.about,.two,.side-form,footer.site .cols{grid-template-columns:1fr}
footer.site .cols{gap:32px}
.kpi{flex-wrap:wrap}
.sectors div{height:52px;font-size:15px}
h1{font-size:clamp(28px,7.5vw,54px) !important}
.modal .pane{padding:28px}
.about,.two,.side-form{gap:32px}
.kpi{gap:24px}
.promo .wrap{justify-content:flex-start;text-align:left}
.wa-float{right:16px;bottom:16px}
.metrics{padding:48px 0}
header.site .wrap{flex-direction:column;align-items:flex-start;gap:14px}
nav.main ul{gap:16px}
.modal .side{display:none}
}

/* --- páginas interiores --- */
.crumbs{font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--warm-gray);margin:0 0 24px}
.crumbs a{color:var(--warm-gray)}
.crumbs a:hover{color:var(--navy)}
.facts{display:flex;gap:32px;flex-wrap:wrap;margin-top:32px;font-size:14px;color:var(--navy)}
.mods{border-top:1px solid var(--hairline)}
.mods .row{display:grid;grid-template-columns:44px 1fr;gap:20px;padding:22px 0;border-bottom:1px solid var(--hairline)}
.mods .n{font-family:var(--serif);font-size:20px;color:var(--gold)}
.mods h3{font-size:20px;margin:0 0 6px}
.mods p{font-size:15px;line-height:1.6;margin:0}
.rel{background:#fff;border:1px solid var(--soft);border-top:2px solid var(--navy);padding:26px;display:block;color:inherit}
.rel:hover{text-decoration:none;box-shadow:0 12px 32px rgba(13,27,61,.10)}
.rel h3{font-size:20px;margin:12px 0 8px}
.legal h2{font-size:22px;margin:32px 0 10px}
.legal p,.legal li{font-size:15px;line-height:1.75;max-width:70ch}
@media(max-width:900px){.mods .row{grid-template-columns:32px 1fr;gap:12px}.facts{gap:16px}}